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Try This Design Strategy for Stand-Out Staging!

Updated: Oct 10, 2023


Let’s assume the property you’re staging has been emptied and prepped for your incoming designs. You now have a blank canvas but also have some critical decisions to weigh.


One essential question to consider is “which comes first, the chicken or the egg”?


In other words, which comes first, the art or the furnishing and accessories?


Choosing Wall Art first is a staging strategy option with merit. Look to the art as the personality behind each room. It can set the overall tone and energy to every space. Each piece of art has its own unique color palette from which you may draw upon to direct your decision making with regard to the rest of that room's décor.


You may also consider incorporating the Red Thread approach to set the theme of your entire art package- all pieces chosen to stage the entire property. This includes selecting common colors and styles across all pieces of art to establish design consistency from room room. This tactic helps ensure you have a solid guide for creating harmony and balance across the staged property as a whole. Pulling color ideas from Art at the start guarantees you, as the Stager, will have distinct liveliness throughout every space within a newly marketed home. Premium quality staging, married to the right art, is proven to inspire and motivate would-be buyers which in turn speeds up the sales process.


Yes, each home’s architectural style will and should influence furnishing choices, fabric colors, and the companion accessories specific to large anchor pieces such as couches, tables chairs, headboards, etc. Experience tells us that neutral fabric colors are the standard and typically the safer bet. “Neutral” offers a great design backdrop opening up a wide swath of possibilities for selecting colorful coordinated décor and accessory additions. Many of which can be inspired form the art you've selected beginning with the staging's master plan.


Access to a wide range of “premium staging art” is paramount to the task at hand. Well curated imagery -its hues, tints, tones and shades- provides you with an ideal design partner as you work out and combine the creative details.


Selecting art first will help keep you focused and less susceptible to indecision and creative block.


See better art as a trustworthy guide that won’t let you down.


Happy Staging!


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